What Is the Role of Conversion Optimisation?
Stop Wasting Traffic. Start Engineering Conversions. Conversion optimisation isn’t an optional enhancement. It’s core infrastructure. Most websites attract traffic. Few convert it. If your site bleeds users at every scroll, click, and bounce, you don’t need more traffic—you need better engineering. At Kraken Dev Co, conversion rate optimisation (CRO) is a discipline, not a tactic. […]
How to Become an AI Developer?
Artificial intelligence is no longer a talking point—it’s the backbone of modern infrastructure. From fraud detection in London’s FinTech hubs to predictive maintenance in Manchester’s manufacturing plants, AI is everywhere.If you’re in the UK and serious about breaking into AI development, you need a route map that’s technically grounded and commercially relevant. This is Kraken […]