AI Search Is No Longer a Sidekick
Holy autonomy, Batman: Search has a new sidekick Back in February 2025, AI search looked like a promising complement to Google. Now, it’s actively reshaping how people find and engage with content. Google’s AI Overviews now appear in over 13% of all searches—a 72% jump since January. We’re past the testing phase. This is mass […]
The world of search hasn’t vanished. It’s multiplied.
SEO & Search Went Omnichannel. Why Traditional SEO No Longer Captures the Full Journey, and What Smart Businesses Must Do Next For decades, Google was synonymous with search. It still dominates, but cracks are forming. Consumer behaviour is fragmenting across privacy-first platforms, niche engines, and AI-powered tools. While traditional SEO strategies have relied on Google’s […]
Ask Jeeves Started the AI Search Revolution
Did You Ever Think You’d Be Saying That Ask Jeeves Was Just Ahead of Its Time? A Nostalgic Beginning Did you ever think you’d be saying that Ask Jeeves was just ahead of its time? Launched on 1 June 1997, it billed itself as the first natural language search agent on the Internet, accepting full […]