What Is the Difference Between SEO and CRO?
Search Traffic Is Useless Without Conversions. Conversions Are Impossible Without Traffic. SEO and CRO are not rivals. They’re partners in performance. At Kraken Dev Co, we don’t ask which matters more—we demand both. Search Engine Optimisation (SEO) drives targeted traffic. Conversion Rate Optimisation (CRO) turns that traffic into action. Understanding the difference isn’t just academic—it’s […]