Google Is Now Telling Users When AI Made Your Ad. Here’s What Marketing Managers Need to Know

Google has begun rolling out a new “How this ad was made” section within My Ad Center, visible across Search, YouTube, and Discover. The feature lets users see whether an advert was created or edited using artificial intelligence. Adverts built using Google’s own generative AI tools will automatically carry an AI disclosure. For advertisers using […]
Safari’s New MCP Server Lets AI Debug Your Core Web Vitals

Safari’s New MCP Server: What It Means for Developers and SEO Teams Apple’s Safari browser has introduced a new Model Context Protocol (MCP) server, announced in early July 2026. It allows AI agents to connect directly to Safari, giving them the ability to inspect, test, and diagnose web pages in a live browser environment. For […]
Your Google Business Profile Just Got Smarter: GA4 Integration and Gemini AI Are Here

Google Business Profile Gets Two Significant Upgrades Google has rolled out two notable updates to Google Business Profile (GBP). As of June 2026, businesses can connect their profile to Google Analytics 4 (GA4), bringing local performance data into a single reporting dashboard. Google’s AI assistant, Gemini, can also now be used to manage your Business […]
Is Your Cloudflare Setup About to Block Googlebot? What SMEs Need to Know

Cloudflare has rolled out new AI crawler management tools to all customers, including those on free plans. These controls let website owners categorise automated traffic by purpose: Search, Agent, and Training. It sounds like a sensible step forward in managing how AI systems interact with your site, and for most purposes, it is. However, from […]
How Customer Experience Shapes AI Shopping Recommendations

AI Shopping Recommendations Are Becoming More Customer-Focused AI-assisted shopping systems are paying closer attention to customer experience when deciding which businesses to recommend. They are not only looking at what brands say about themselves. They can also use signals from reviews, comparison sites, forums and customer feedback to understand whether a business is likely to […]
Google Ads’ Gemini Dashboards: What Real-Time Reporting Means for Marketers

What Google’s Dashboards feature actually does In May 2026, Google introduced Dashboards, a reporting tool built into Google Ads with Gemini. Instead of building reports manually, advertisers can explore their performance data by typing a prompt, and the charts, graphs and tables update in real time based on the query. The dashboards show metrics such […]
Why AI Visibility Starts With Your Website and Mobile App

How people are starting to find businesses AI assistants such as ChatGPT, Gemini and Copilot are becoming a common way for people to find information online. Instead of using a traditional search engine and comparing several links, people can now ask an assistant for guidance, a recommendation, or a direct answer. For brands, that creates […]