What Is the Difference Between Basic and Advanced SEO?
Basic SEO vs Advanced SEO: Understand the Gap or Stay Invisible Search Engine Optimisation (SEO) isn’t about checking boxes—it’s about commanding the SERPs. If your SEO strategy begins and ends with title tags and meta descriptions, you’re stuck at basic. Basic SEO is crawlable. Advanced SEO dominates. Kraken Dev Co builds the latter. This page […]
Backlinks in SEO: Infrastructure-Level Strategy from Kraken Dev Co
Forget surface metrics. At Kraken Dev Co, we engineer search engine optimisation (SEO) like infrastructure. Backlinks aren’t noise—they’re routing protocols. Just like code dependencies, backlinks either power performance or break systems. Backlinks are links from external domains pointing to your site. Search engines see these as trust signals—like votes of confidence from authoritative websites. Done […]
The world of search hasn’t vanished. It’s multiplied.
SEO & Search Went Omnichannel. Why Traditional SEO No Longer Captures the Full Journey, and What Smart Businesses Must Do Next For decades, Google was synonymous with search. It still dominates, but cracks are forming. Consumer behaviour is fragmenting across privacy-first platforms, niche engines, and AI-powered tools. While traditional SEO strategies have relied on Google’s […]
Stop Guessing: How to Do Keyword Research That Actually Drives SEO Results
SEO Isn’t a Gamble. It’s Precision. You don’t win in search by winging it. You win by knowing exactly what your audience types into Google—and building around that. At Kraken Dev Co, we don’t “optimise” after the fact. We build SEO from the ground up, starting with a single focus: keyword intent. If you’re still […]
Is SEO High Paying in 2025? Kraken Dev Co Breaks It Down
SEO isn’t marketing fluff. It’s infrastructure—critical to revenue, visibility, and scale. In 2025, the highest-paid SEO professionals don’t chase hacks. They build systems. They ship results. At Kraken Dev Co, we engineer SEO frameworks for SaaS platforms, lead-gen ecosystems, and enterprise content operations. So when people ask “Is SEO high paying in 2025?”, we cut […]
What Is Advanced SEO—And Are You Doing It Wrong?
SEO in 2025: Precision, or Pointless? SEO isn’t what it was. It’s not about stuffing keywords into lifeless copy or hacking meta tags. If your strategy still leans on 2015 playbooks, you’re invisible. Search has evolved—and so must your approach. Advanced SEO in 2025 is no longer optional. It’s infrastructure. It’s strategic ops. It’s the […]